Bullet motorcycle manufacturer said – demand is returning, you can buy from home


New Delhi. Royal Enfield, the maker of Bullet Motorcycles, says that V-Shaped recovery has started showing in demand. Vinod Dasari, CEO of Royal Enfield, told CNBC-TV18, the demand for motorcycles has come down to pre-Covid-19 levels. “Our inquiries are now at the highest since Diwali last year,” he said. Dasari also talked about the nature of demand recovery and its production status including its supply chain.

Royal Enfield sold 38065 bikes in June
Royal Enfield’s total sales in the month of June declined by 35 percent to 38,065 units. Royal Enfield said in a statement that it had sold 58,339 bikes in the same period a year ago. Royal Enfield’s domestic sales in June declined by 34 per cent to 36,510 units from 55,082 units in the same period a year ago. Last month, the company’s exports declined by 52 per cent to 1,555 units as compared to the same period a year ago.

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Royal Enfield currently sells Interceptor 650, Continental GT 650, Himalayan, Thunderbird 350, Thunderbird X 350, Classic 350 Single Channel, Classic 350 Dual Channel, Bullet 350 and Bullet 350 ES inside the country.

You can buy bike sitting at home
Royal Enfield is also offering contactless bike purchase facility. That is, now you do not need to go to the company’s showroom to buy your favorite Royal Enfield bike. You can order it sitting at home. Customers can choose the bike online from the website of Royal Enfield, then take the bike home for a test ride. Variant and color selection, genuine accessories can be selected before booking the bike. The customer can then approach the nearest Royal Enfield dealership and make the payment through the ePayment option. The epayment option is available across all the dealerships of the company. After this the bike will be delivered at the customer’s home.

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