Suzuki preparing to bring new models after Gixxer 250, said this about sales


Suzuki Motorcycle India plans to increase its motorcycle business in the country. The company aims to achieve 20 percent of its total sales in the domestic market from motorcycle sales. Suzuki currently sells five models of the motorcycle in the country. It gets 10 percent of the company’s total domestic sales from motorcycles. Whereas in this the share of scooter (suzuki motor) sales is 90 percent.

Suzuki Motorcycle India is the two wheeler arm of Suzuki Motor Corp. Koichiro Hirao, Managing Director, Suzuki Motorcycle India said that the motorcycle category is a challenge for us. To increase the sales of this category, we have already introduced new models and have created bike zones inside the showrooms.

(Also read- Now Mahindra will also bring a small car like Tata Nano, will be available in the market soon)

The company’s Vice President of Sales, Marketing and Service, Debashish Handa said that the company has introduced new models of Gixxer 150 and Gixxer 250. They have been made keeping in mind the Indian market.

20% stake target
When asked, the company is targeting the share of motorcycle category in its total domestic sales. So Handa said that if we are lucky, then in a few years we plan to take it to at least 20 percent. He said that the company will also bring new models in the future but for now its best efforts are on increasing the sales.

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